Perspectives
sur ce qui compte vraiment en data science et IA.
Business cases
When a telecommunications industry leader aims to enhance operational and strategic outcomes, MMM becomes a powerful decision-making tool for key player functions such as communication, sales, and marketing.
Business cases
AI can help boost sales teams' customer insights! It's what a key player in the French real estate market uses to help push more sustainability services onto the market for its customers. Ekimetrics has developed a powerful tool for analyzing prospects' social and environmental commitments, enabling property developers and asset managers to better position their offers and build their sales pitch.
Business cases
The leading wines and spirits group partnered with Ekimetrics to power and accelerate its data-driven business transformation worldwide. The setting up of a data factory served as the key enabler to initiate this transformation and create synergy within teams, empowering them to become increasingly autonomous in their operations.
Business cases
To maximize the efficiency of the marketing budget and adapt to evolving market conditions, this client sought to measure the impact of marketing tactics across the customer journey. Ekimetrics deployed the first full-scale measurement of media within the organization.
Business cases
In response to a decade-long revenue decline and environmental concerns, a media group aimed to address both economic and ecological responsibilities. Ekimetrics used sales forecasting to optimize distribution, improve profits, and reduce the media group's carbon impact.
Business cases
AI strategic plan, analytics capabilities, data science solution, industrialization
Business cases
Generate more revenue by rethinking store layout? Our data science teams helped a major retail player optimize performance of its points of sales in France.
Business cases
A global consumer health company wanted to improve decision-making by implementing quarterly cadence and global standards for marketing mix models. Ekimetrics developed a scaled measurement solution enabling more agile decisions and consistent quarter-to-quarter results across brands and markets.
Business cases
Build in-house media optimization capabilities and create data-powered performance across restaurant brands
Business cases
Cloud data lake, data governance, industrialization for BI & data science
Business cases
Marketing performance, unified measurement, Marketing mix modeling, Marketing mix Optimisation
Business cases
AI/ML, analytics capabilities, data science solutions, industrialization
Business cases
Data organization & roadmap, precision marketing, risk management
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