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How to achieve Customer Centricity transformation through Data in Asia Pacific?

How to achieve Customer Centricity transformation through Data in Asia Pacific?

Based on several customer experiences, Ekimetrics and special guest speaker Forrester talked about the unique challenges marketers in Asia Pacific are facing to understand customers and highlighted best practices and the key points in winning approaches.

Date : May 27th 2021

Category : Events

On May 27, Ekimetrics and its special guest Forrester presented a webinar on the theme “How to achieve Customer Centricity transformation through Data in Asia Pacific?”

By leveraging Data Science, many companies are starting to embark on their Customer Centricity Journey, embracing different approaches depending on their respective market and data maturity.

What top areas should I prioritize in the short-term? How to efficiently leverage my data assets? How central is technology in a Customer Centricity process and how to use it? What is the impact on my organization? How to build a seamless omnichannel customer experience? How to elevate Customer Lifetime Value? How to measure Customer Centricity success?

Speakers:
Xiaofeng Wang, Senior Analyst, Forrester
Olivier Kuziner, Partner & General Manager APAC, Ekimetrics
Sang Ahn, Senior Manager, Ekimetrics

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